Presenting Business Development and Growth in a Presentation [How to visualize a concept]

Presenting Business Development and Growth in a Presentation [How to visualize a concept]

Business development is so often used buzz word, that’s hard to find a unique illustration of it. Sales and company growth are frequently necessary or relevant in presentations ranging from investor pitches and board presentations to sharing marketing and growth hacking tips with your team. The problem is not whether or include growth, the issue is how to include it well in a PowerPoint presentation. How to Illustrate Business Growth in a Presentation Diagram Being able to illustrate this key concept is essential. The easiest ways we have discovered to illustrate complex ideas like sales process or growth is to find a simple picture or icon rather than trying to capture […]

Tricks to Get Creative With Presentations Preparation

Tricks to Get Creative With Presentations Preparation

Sometimes the issue isn’t with making sure your audience stays engaged, it’s keeping yourself interested, too! It’s time to get creative with presentations! If you are not excited about the material, your audience won’t be, either. One way to rejuvenate your interest and look at your content from another perspective is to get creative with presentations! When audiences see an approach that is unique or unfamiliar to them, they are more apt to appreciate the content because they see it differently, themselves.

Bolster Marketing – Update Presentations & Gather Materials at Summer’s End

Bolster Marketing – Update Presentations & Gather Materials at Summer’s End

Many of our clients report that July and August are slow times for them. These months tend to have less urgent projects running across the board, and since it’s a common time of year for staff to go on vacation, there aren’t typically many new projects added to the docket. Of course, this is also a time when there is low conference attendance, and fewer projects to attend to. For marketing folks, however, the end of summer is a time of opportunity. Summer’s end is a great time to bolster marketing efforts, update presentation resources, prepare and refresh marketing materials and prepare for a busy final quarter! Don’t Waste This Opportunity, […]

Presenting Added Value in a Presentation [How to visualize a concept]

Presenting Added Value in a Presentation [How to visualize a concept]

Creating a value of some kind is the essence of every business. It can have a form of a specific product manufactured by a production company or a service that provides an added value to our life. It can be also an abstract value such as a know-how created by a consulting firm or a wisdom taught by an educational institution.  However, I see that people are often are having hard times to illustrate such a value in their marketing and sales presentations. How to express a general concept of “added business value” in your presentation?

Evaluate Presentation Engagement with 4MAT!

Evaluate Presentation Engagement with 4MAT!

Do You Have an Engaging Presentation? The worst part of sitting through the presentations of others is being bored. It’s terrible when you want to give your focus to an instructor or team member, but the information they are presenting isn’t interesting or doesn’t seem useful. When you’re building your own presentations the worst part is worrying if it is interesting or engaging for your audience.

Illustrating Strategy in a Presentation [How to visualize a concept]

Illustrating Strategy in a Presentation [How to visualize a concept]

A strategy is a common topic I often see in company presentations of all kind. Typically those are business plans, board presentations or investor pitches. The strategy defines general actions over the course of several years. The challenge is how to quickly and neatly make a strategy illustration in your document? What image to choose?

Slide management challenge – conversation with Katrik Sundar

Besides designing presentation slides, I often see another challenge – how to effectively manage presentations and slides such that they are organized and easily accessible.  I personally use many slide decks across my projects and customers. But they need to be well organized and updated often which is a very time-consuming task. How to do it? Here’s a conversation I had with Katrik Sundar, founder of Teamslide and a specialist in the topic of presentation and slide management.

Sales Funnel Graphics Are a Shortcut to Presentation Engagement

Sales Funnel Graphics Are a Shortcut to Presentation Engagement

When presenting to your team or another department, it can be difficult to capture the attention of your audience. The struggle is often based in the need to make more engaging presentations, more so than a lack of interest or effort on the part of the presenter. We’ve found that explaining concepts such as sales funnels with graphics not only makes the presentation more visually engaging but helps to clarify what might otherwise be a difficult concept.